Consumer
Guidance Counselor

Previous Consumers Audience

Greg, Guidance Counselor

“My students rely on my advice to succeed.”

Greg

  • high school guidance counselor
  • meets daily with students who have a variety of needs
  • looking for quick facts and resources to make informed decisions
  • primary access: desktop

Greg is a guidance counselor at a large public high school in the Southeast. He needs to stay up-to-date on information about colleges so he can meet with students to discuss their college options. He has a busy schedule and wants to be able to quickly access rankings across various programs in order to have informed conversations with his students and put them in the best position to succeed.


Goals

  • wants to be able to confidently point each of his students in the right direction
  • wants to be able to provide accurate financial and admission information to each student
  • wants quick access to latest rankings and program information
  • interested in finding out when Emory counselors are going to be at a college fair in his area

Questions? Ideas?
Contact the Communications and Marketing brand team.
emory.branding@emory.edu