The most visible and recognizable asset in Emory’s visual system is our logo. It appears across all our communications, and care must be taken with how we apply it.
Using the Emory Logo
Emory’s consistent visual identity conveys the university’s primary identity and unifies its various affiliates. Our brand strategy expresses a singular representation of Emory and all its units by using a well-established and logically structured visual identity system that governs the use of the Emory logo.
Standard reproduction of Emory trademarked primary, school-level, and unit signature logos should be in Emory blue (PMS 294), black, or white and can be rendered in metallic gold ink or gold foil. The logo can appear in a blind or ink emboss in gold or blue foil or clear foil over ink.
Spacing around an Emory logo should include an obvious visual separation. This space should measure at least one times the width of the “M” in the Emory wordmark, preferably more.
Primary Logo
Multiple primary logo variations provide flexibility for various design needs.
Primary horizontal
Primary vertical
Community Logo
The community logo celebrates our One Emory ethos and should be used when representing both Emory University and Emory Healthcare.
Community horizontal
Community vertical
Stylistic Logo
The stylistic logo is primarily meant for communication at the awareness level and is intended to be used on a larger scale in compositions. This is the only logo that can be reproduced in Emory yellow (PMS 130).
Stylistic Emory
