To capture the distinctive, creative, and ambitious energy of our students, staff, and faculty, each image should feel unique, authentic, inspiring, and following two key style principles:
01. Natural Light
Subjects should be lit by even, natural lighting. Skin tones should feel warm.

02. Authentic and Human
We depict people living their everyday lives. We avoid imagery that feels posed and overly art directed.

People and Life Misuse

Do not show staged, contrived, or overly art-directed compositions.

Do not use images without a clear focus or subject matter.

Do not show people with unnatural or over-the-top facial expressions.
Questions?
Contact the Communications and Marketing brand team.
emory.branding@emory.edu